Identify prospects that are ready to buy in Apollo
Layer in Buying Intent to your search and find out what companies are actively looking to buy
Build a stronger pipeline using Buying Intent
Sell more effectively with an intelligent B2B database and end-to-end sales engine
Prospect intelligently
Stay ahead of the competition by prospecting faster and smarter with Buying Intent Data
Sell confidently
Get comprehensive insights and actionable data you need on active buyers to sell confidently.
Convert faster
Convert accounts that are ready to buy with a streamlined end-to-end sales engine.
Get in front of the right buyers early
Prioritize the right companies and engage early in their buyer journey
Prospect Intelligently
Prioritize your most interested prospects
Use Buying Intent to find ideal companies that have expressed interest in solutions like yours and see details like when and how often. With intent data powered by LeadSift (a Foundry company), data signals are collected through multiple sources and are 98% accurate with no guesswork involved.
Sell Confidently
Leverage intelligence right where you prospect
Apollo Buying Intent is seamlessly built into our Search and Chrome Extension. Easily filter by Buying Intent without leaving your prospecting workflow. Sell confidently by getting a complete view of the target account with key data intelligence.
Convert Faster
Engage when prospects are actively interested
Use Buying Intent to find out when your companies are in buying mode and engage at the right moment. Set up alerts based on your Buying Intent criteria, and create scalable, personalized outreach campaigns that engage and converts.
Buying intent features
Sell smarter with Buying Intent
Multi-source intent
LeadSift uses multi-source intent merging public web, content engagements, social networks, company websites, news sites, and other sources.
1600+ intent topics
Choose among 1600+ intent topics and narrow your company search to those that have shown buying intent on the topics you care about.
Refreshes weekly
Buying intent data in Apollo is being updated and refreshed on a weekly basis to give you the most accurate intent signals.
Get email alerts with warm leads
Subscribe to get email alerts on companies that have recently shown intent and engage at the right time.
Personalize engagement
Personalize your outreach to active buyers with intent data insights at scale and efficiently turn them into paying customers.
Privacy compliant intent data
Intent data is collected from public web sources for companies that have shown intent to buy and is GDPR compliant.
“Apollo Buying Intent is the perfect feature for us to identify the right prospects who are in need of services like ours.”
Alvaro Rosa Astor
Business Development Executive, Auxadi
Frequently asked questions
What is buying intent data?
Buying intent is data signals gathered from the online research a company conduct. Business professionals research online and engage in online content when they try to find a solution to their problems. They search online, browse social media, read blogs and forums, install technology, register for webinars and events, and more. This active behavior, together with when they did it and how often it happens, is collected and shared as intent data.
What is Apollo's Buying Intent Data?
Apollo offers accurate and actionable Buying Intent Data, helping sellers find and prioritize the highest-potential prospects actively looking to buy and engage them at the right time. Unlock key buying signals collected from public web, social networks, events, hiring postings, technology installs, and more — all at a 98% accuracy rate. Buying Intent is seamlessly built into our Search and Chrome Extension, so you can easily filter by intent data right where you prospect in Apollo. Use Apollo’s Engagement suite alongside Buying Intent to reach out to high-intent buyers with more personalized and effective messaging, whether you’re using emails, sequences, or dialer.
How is Apollo's intent data collected?
Apollo has partnered with the leading intent data provider, LeadSift (a Foundry company). LeadSift collects intent data through multiple sources, merging signals from the public web, social networks, events, hiring, technology installs, and more. Intent signals are collected by crawling the public web sources for buying behaviors and are 98% accurate with no guesswork involved.
What is the pricing for Buying Intent?
Available on all plans, including free! Sign up for a free forever plan to gain immediate access to one intent topic (and more if you choose to upgrade). Our Buying Intent feature isn’t an add-on or charged extra.
How is Apollo Buying Intent data different from other solutions?
Multi-source intent with accuracy guaranteed. Apollo has partnered with the leading intent data provider, LeadSift (a Foundry company). LeadSift collects intent data through multiple sources, merging signals from the public web, social networks, events, hiring, technology installs, and more. Data is updated weekly, with a guaranteed 98% accuracy. Easily filter by Buying Intent right where you prospect. Apollo Buying Intent is seamlessly built into Apollo Search and Chrome Extension so that you can save time and prospect faster. Comprehensive buyer intelligence and effective engagement. You can identify ideal companies that are ready to buy and get a complete view on the target account with comprehensive data intelligence. Personalize your engagement and convert with the right message.
Crush your sales number with Apollo
Free to get started, easy to add your whole sales team, commit to monthly or annual plans. We make it easy to get started.
